BECOMING A HEALTH COACH
“Becoming a Health Coach”
This blog has been written for anybody who is interested in learning more about my journey with IIN (Institute For Integrative Nutrition), the 12 month health coaching course I did before becoming a health coach, also known as “the world's largest nutrition school”. I also share how you can get $2000 USD off your tuition & your hands on my extra bonus training “The strategy I love to use to turn potential clients into paying clients” and also my 40 page side hustle guide that’s going to help you start your health coaching business off with a strong start!
Do you love health and wellness?
Do you dream of helping others with their health and wellbeing goals?
Have you been thinking of a career change or even a fun side hobby hustle, and becoming a certified holistic health coach?
Maybe you’re already a wellness guru and you’d love to add another qualification to your current credentials?
Or possibly you want to be the change you wish to see in your family, and would love to learn all these is to know on how to heal your health and your families health?
If you answered yes to any of these questions then you are going to love this blog so you can learn more about the opportunity to become a certified health coach with The Institute of Integrative Nutrition, & my personal journey with the school.
You’ll also get your hands on a $2000 USD discount off your tuition!
This course changed my life both health wise and business wise. It was the first step I took into catapulting my business and career to where it is today and so I frequently have people ask me about the program and the details about it. So this is my truthful and unbiased review on the course.
Pop your details below so I can send you my bonuses:
A free IIN sample class so you can check it out for yourself to see if you love it
The details on how to claim your $2000 USD tuition discount
My free masterclass I held with my team of wellness coaches who work with me inside The HSE, teaching my number one strategy I use to turn potential clients into paying clients &
My free 40 page side hustle guide that will help you write your one liner business summary, setting your rate, finding your first potential customers, chatting with your potential customers, making your first 3 sales, coming up with your point of difference so you stand out, having a flow of referrals and creating a profitable business!
My background came from Exercise Science and Nursing, I spent 6 years at university studying because I couldn't make my mind up about what I wanted as a career.
I knew I loved exercise, health and wellness, but I also wanted to give back in some way, so after studying Exercise Science & realising there was no real path for me there, I jumped the boat to complete a B. of Nursing - because it made sense to me and totally aligned with my purpose.
If you’ve read my story, you’ll know how I became to be so passionate about nutrition and lifestyle, not only nutrition for the body but nutrition for the mind and soul too after competing for Australia at the International Natural Olympia in San Diego.
That led me to want to learn about health for my own personal knowledge. I came across IIN multiple times (I don't know if they just have a really epic sponsored add campaign or it was the universe trying to give me a sign) and it just felt right to give it a go.
So in 2013 I signed up and completed the course after a year!
Fast forward 2 years after graduating and I ended up creating my own online holistic health program which today has over 8000 paying members from over 20 countries around the world called The Healthstyle Emporium, its a 4 month holistic health, wellness and nutrition program that’s 100% online.
I left my nursing job at the end of 2016 after surpassing my full time wage with The HSE and have been doing the full time health coach thing since.
I travelled the world with my husband for our 12 month honeymoon last year and ran my business online whilst doing so which was frekin epic because that flexibility and freedom was something I was seriously craving.
I can honestly say, this is the most rewarding job. Its fulfilling, it’s fun, I'm continuously learning every day and I get to meet some extraordinary people at the same time.
Not only has the program grown incredibly fast in the last few years (It’s crazy to think I only launched the program with 9 clients in March 2016) but I've had the opportunity to link arms with gorgeous, like minded and passionate people and health coaches around the world - who help me run the program, making it even more spectacular, and it wouldn't be anywhere near as amazing without them.
Some of The HSE wellness coaches have studied at IIN and some haven’t, some haven’t even studied anything at all, but everyone is just as valuable as one another on my team & you can still join our team as a wellness coach whether you’re qualified or not (we give you all the tools - you can learn more about joining my team here).
MY EXPERIENCE WITH IIN
Im going to be completely honest, the IIN program was what I felt to be short, 12 short months and it was all over. But that doesn't mean the content was invaluable.
In that 12 months you’re given a new module every week, filled up with different videos, slides, readings and audios to listen to about topics such as nutrition, lifestyle, exercise AND business start up.
I didn't have a single marketing or business bone inside me before this course, but the fact that they also implemented this segment along with ‘how to market your coaching practice’, ‘how to market yourself’, ‘build your website & business card’ and so on, really helped me to make the decision to have a crack at this and build my own company.
The business modules lacked what I personally needed, I wanted to build an online program that created residual income for me (a program I didnt have to continually put time and effort into… I wanted to have an income that would generate in my sleep). IIN did not teach me how to do this, I did go on to study extra and learn about different business models to teach myself how to do that.
As you would already know, having over 8000 clients in your program is pretty impossible to do on your own, I certainly didn’t do 8000 sales calls to create that success. I used a different model. The model IIN teaches you to use is a one on one business model which I did try for the first 6 months but it wasnt feasible for me. I was putting in way too much work for little return, and it wasnt profitable. What I was earning was going straight back into my business and I felt like I was putting in crazy hours to just break even.
I wanted to create multiple 6 figures, a residual income and I also wanted my program and business to be on auto pilot.
Thats why I created Babes In Business. BIB helps other health coaches or aspiring health coaches to build a business like I have (especially if they are like me and don’t really want to do the IIN one on one model). I give you my exact blue print and system that I used to create my high 6 figure income inside BIB, because so many IIN graduates kept asking me how I did it.
So it made sense to share it with others!
HOWEVER, please dont take that as a reason not to study at IIN. What you learn in the business section of the course is still great, its invaluable actually. So I highly recommend still going through that module, especially if 1:1 coaching is something you want to experiment with. It just didn’t suit my needs for what I wanted to create with the freedom, travel, time flexibility and multiple 6 figure residual income.
They really put an emphasis on helping you figure out ‘your why’, your target market, who your perfect client is, what type of program you want to run plus more. You’ll learn all about the fundamentals that a health coach needs to know in regards to health and wellness.
My website and my social media was all created by me. I created this website myself, all the graphics, the logo, my marketing campaigns, the content, my newsletters, my videos and even my social media. I never paid anyone to help me construct it in the beginning, only now that my business is turning over higher profit, I have an epic marketing team that helps me out.
I really think the business side of IIN helped me figure out where to start with that. But like I mentioned earlier, the business component doesn’t actually teach you anything about how to create a successful practice and create a steady flow of income, it only teaches you how to set up the basics to get the ball in motion, but not how to continue on… if that makes sense.
Join The HSE wellness coaching team & get instant access to Babes In Business for free, so you not only have an entire online holistic program to use as your very own for your clients, but you also have access to Chani’s entire blueprint and system of how she did it.
In terms of the program I created, The Healthstyle Emporium, a lot of the health theories within it is a mixture of what I learnt during my time with IIN, and also a mixture of my two separate degrees I did prior too.
My people / coaching skills were definitely taught to me via IIN, we had these awesome coaching calls with other students and tutors once a month, that really helped with communication skills… that’s certainly something university never taught me.
This is a short video so you can learn what some of our clients have to say about The HSE if you’re interested to check it out. You can also go to the website here at www.thehse.net and if you’re interested in applying to be on the team you can also click here.
SO WHAT DID I LEARN FROM IIN?
How to transform my own health which to me is the MOST valuable thing I gained from the course,
Basic business and marketing skills,
How to coach clients,
How to find clients,
I learnt about goals and resources to give to clients according to their health goals,
I learnt about hundreds of different dietary theories (and tried several myself),
I learnt about holistic health, not just health regarding food and exercise. Things like spirituality, emotional health, happiness and total life balance,
I learnt about natural remedies and medicinal foods,
I was empowered to make a huge ripple effect in the world,
I learnt about the importance of micronutrients,
I was taught to treat and view my body differently as well as others and life in general, to what I ever had the pleasure of even considering. It changed my perspective on a lot of things in life. A total life and mind flip.
I sat in online lectures and learnt from over 100 world-class global leaders and educators (and celebrities) who are leading physicians, researchers, doctors, health advocates and nutrition experts such as Joshua Rosenthal, Geneen Roth, David Wolfe, Dr. Libby Weaver, John Douillard, Barry Sears, Mark Hyman, Dr. Oz, Deepak Chopra, Gabrielle Bernstein, Lynn Goldstein, Pierre Dukan + more.
PROS of IIN
You can do it all online,
You can go at your own pace (I was working full time at the time and training for international competition and I was still able to pass every exam),
There were only 3 exams (all online),
It was all done through an app on my iPad and iPhone so i could download lectures and listen to them while exercising and commuting,
I met some amazing people from my class who I am still in contact with today, some are working with me on my program too,
It's recognised in Australia and you can get 100% liability insurance here with your certificate,
You still have access to all your material for 1 year after you graduate,
It was inexpensive compared to a bachelors degree and I could pay it off as I went interest free,
I got a free books I'll keep forever that will help me with goal setting, journaling, business building & an awesome book to refer back to when clients come to me with specific health concerns and questions I'm not sure how to address,
Super easy to use online, so if you're not tech savvy, you are in luck,
Anyone, any gender, at any age can do this course. You don't even need a qualification of any sort to attend.
CONS of IIN
It's only 12 months ( but then again some people might like that),
There is no anatomy or chemistry module, like there would be with a Bachelor in Nutrition,
You can't use your certificate for any university credit here in Australia ( but you can in USA),
A year after you graduate, you lose access to all of the content, lectures, slides and audios unless you download everything onto your ipad through the IIN app, so make sure you download it all before you lose access,
I never ended up learning the actual science behind body fat loss (that was the reason I initially wanted to study after competing in fitness modeling - BUT, having said that, I now understand that weight loss is SO much more than this and that the 'science' of weight loss comes hand in hand with loads of other important implementations).
All in all, I give it 2 thumbs up. I wouldn't have been able to build my brand and business to what it is today had I not attended. There is also no way I would ever be able to teach my wellness coaches within The HSE, how to successfully find clients and build their own businesses and also how to coach our clients, that was all taught to me during the course.
I can't speak for any other nutrition schools as this is the only one I have attended but the fact that some of the most successful people in the wellness field have attended this school such as Jo Whitton, Sarah Wilson, Gabby Bernstein, Pete Evans & The Merrymaker Sisters + more, gave me confidence that IIN was a good choice.
IIN also changed me and the way I look at health, food and how I look after myself. I’m honestly in better shape now physically and mentally, than I ever have been before (even when I competed internationally for Australia).
It's safe to say I definitely did some unexpected soul searching at IIN and truly found myself. The knowledge I gained at IIN has also allowed me to earn a 6 figure income, something I was never going to achieve as a registered nurse (sadly).
If you would like to ask me any questions about IIN just comment below or pop your details in below to get my IIN bonus bundle emailed straight to your inbox, and you can directly email me after receiving that inside your inbox :)
My IIN bonus bundle includes:
A free IIN sample class and access to module 1 so you can check it out for yourself to see if you love it
The details on how to claim your $2000 USD tuition discount
My free masterclass I held with my team of wellness coaches who work with me inside The HSE, teaching my number one strategy I use to turn potential clients into paying clients &
My free 40 page side hustle guide that will help you write your one liner business summary, setting your rate, finding your first potential customers, chatting with your potential customers, making your first 3 sales, coming up with your point of difference so you stand out, having a flow of referrals and creating a profitable business
Details about how to join my team of wellness coaches if thats something you’re interested in too
I hope this has helped you with your decision on becoming a health coach & answered any questions you may have about the course. I would love to hear your opinions below in the comments section, if you can leave it in a respectful manner.
Wishing you all the health & happiness,
Chani x